Edgar's Blog

The beautiful place for stories, the story behind Edgar and… a couple of hints on how to craft your story.

Menu

Skip to content

Tag: microstory

Mesmerize with a story.

What Comes After “Content is King”? Micro-content.

Posted on August 7, 2014 by Ralitsa Golemanova · 1 Comment

In the kingdom of online marketing, there have been many a king recently. Once upon a time blogging was ruling, then it was community, and at some point even Twitter and Facebook were pronounced as ultimate rulers. Many others tried to establish supremacy, and their followers and visionaries did their best to promote their power. […]

Continue reading →

Storytelling: The Ancient Memory Mechanism that Helps Brands Thrive

Posted on July 23, 2014 by Ralitsa Golemanova · 6 Comments
1NH3kQrpCcj8_xs0t9W0bOA

Another insightful article on storytelling by our lovely Ralitsa. It turns out, it’s all about having a good story these days. Whether it’s a hookup or a job interview, your personal narrative is essential to the way people will perceive you. The same goes for brands, and as we already spoke about it, the brand story is quite darn […]

Continue reading →

The Brand Story and Why Your Business Should Care to Tell One

Posted on July 15, 2014 by Ralitsa Golemanova · 15 Comments
tumblr_inline_n8qym4lRHh1qztfxq1

This is the first article by our lovely writer Ralitsa Golemanova.  A warm hello from me, the newest person in love with Edgar. My super secret special mission will be to help show and tell the story of Edgar, the storyteller. So sit down, sip up and enjoy. And twist your moustache, if you can! […]

Continue reading →

Resources

The Moustache Man Guide_M

Edgar’s Guide to Storytelling for Brands

What is storytelling for brands and how it works, wrapped in a delightful Edgar Guide and packed with tips on how to make the best of stories.

Recent posts

  • Is Word of Mouth Enough to Grow Your Business?
  • Marketing Mythology: The ROI of Storytelling
  • The Stages in the Brand Story and How People Relate to Them
  • Why the Core Brand Story Is a Permanent Asset for Your Business
  • It’s All in the Story, Freelancers

Categories

  • Case Studies
  • Edgar
  • Freelancers
  • Goodies
  • Marketing Meets Storytelling
  • The Art of Storytelling
  • TIps & Tricks

"People don't have 30 seconds to be interrupted. But they have 30 minutes to hear a great story."
Jon Thomas

© handcrafted with ♥ by Edgar. 2016